Supporting Delta Electronics’ New Experiments in the Development of Open Collaboration Products
・Support the startup approach to the development process and trials starting at Delta Electronics.
・Discover possibilities for expanding influence even though this is a niche market.
・Consider current manufacturing trends and what users want the most.
Project process until foop is usable
Delta Electronics established the IoT Department in 2014, beginning new product development via a startup-style approach different from what had been done before. Targeting ordinary consumers, the 「foop」 Home Hydroponics Cultivation Machine was developed with a spirit of adventure as its motto.
Using a minimal amount of the Delta Corporation’s internal resources, outsourcing almost the entire process, Loftwork, FabCafe, and Bears Dance in the Hida Forest (HidaKuma) cooperated to support each process. Focusing on FabCafe, they implemented field research, ideation workshops, and product design. Lumber was supplied by HidaKuma as a material for making products. Loftwork was responsible for Web construction and content creation.
Listening to project members’ accounts of development
What are the new design processes being tackled by Delta Electronics?
ー Please tell us in detail how the foop project is unlike existing Delta Electronics design processes and how you sought direction for your earliest efforts on it.
Maverick (Delta Electronics)：
Recently, we took up a startup-style approach toward product development and did our first, experimental trials. In all of our project processes, Delta’s internal resources were limited, and outsourcing was a major feature. Research, PR, product design, and even social content creation all used external resources, making this an independent project. It felt just like putting together a team to make a movie.